Brands showrooms opened during international sales campaigns
Milan Women's Fall Winter 27-28
Milan Women's Fall Winter 27-28
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A. Shirt See on Map
from Tuesday February 02 2027
to Thursday March 11 2027
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from Tuesday February 02 2027
to Thursday March 11 2027
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Winwood Showroom
* Mini Website
Viale Luigi Majno 28 (2nd floor) 20129 Milan
A. Shirt is a Made in Italy collection of cotton shirts inspired by the women of Truman Capote. The brand creates refined, high-quality pieces that blend timeless elegance with classic Italian craftsmanship, celebrating a sophisticated and enduring femininity.
* Mini Website
Viale Luigi Majno 28 (2nd floor) 20129 Milan
A. Shirt is a Made in Italy collection of cotton shirts inspired by the women of Truman Capote. The brand creates refined, high-quality pieces that blend timeless elegance with classic Italian craftsmanship, celebrating a sophisticated and enduring femininity.
Women’s RTW
AG Jeans See on Map
from Tuesday February 23 2027
to Friday March 12 2027
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from Tuesday February 23 2027
to Friday March 12 2027
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Brama
* Mini Website
Via Sirtori 22 20129 Milan
Dedicated to the art of beautifully crafted clothing, AG is a leader in contemporary style, offering refined, modern interpretations of casual luxury. Founded in 2000 by denim pioneer Yul Ku in Los Angeles, the label quickly earned acclaim for its premium denim, exceptional fits, and high-quality fabrics. Uniquely positioned in the fashion industry, AG operates a fully vertically integrated manufacturing facility, carrying out every stage of production—from design to finishing touches—under one roof to prioritize efficiency and responsible craftsmanship.
* Mini Website
Via Sirtori 22 20129 Milan
Dedicated to the art of beautifully crafted clothing, AG is a leader in contemporary style, offering refined, modern interpretations of casual luxury. Founded in 2000 by denim pioneer Yul Ku in Los Angeles, the label quickly earned acclaim for its premium denim, exceptional fits, and high-quality fabrics. Uniquely positioned in the fashion industry, AG operates a fully vertically integrated manufacturing facility, carrying out every stage of production—from design to finishing touches—under one roof to prioritize efficiency and responsible craftsmanship.
Women’s RTW
Diane von Furstenberg See on Map
from Tuesday February 23 2027
to Friday March 12 2027
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from Tuesday February 23 2027
to Friday March 12 2027
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Brama
* Mini Website
Via Sirtori 22 20129 Milan
DVF was founded in 1972 by Diane von Fürstenberg, who set out to empower women through style. Renowned for the iconic wrap dress, DVF quickly became a global designer brand, celebrated for its bold and creative approach to color and print, and feminine silhouettes that are effortless, sexy, and on-the-go. The DVF brand gives every woman the tools to be the woman she wants to be, with clothes that are fresh, modern, functional, and practical.
* Mini Website
Via Sirtori 22 20129 Milan
DVF was founded in 1972 by Diane von Fürstenberg, who set out to empower women through style. Renowned for the iconic wrap dress, DVF quickly became a global designer brand, celebrated for its bold and creative approach to color and print, and feminine silhouettes that are effortless, sexy, and on-the-go. The DVF brand gives every woman the tools to be the woman she wants to be, with clothes that are fresh, modern, functional, and practical.
Women’s RTW
Douuod See on Map
from Saturday January 16 2027
to Tuesday March 16 2027
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from Saturday January 16 2027
to Tuesday March 16 2027
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Guffanti Concept Showroom
* Mini Website
Via Filippo Corridoni 37 20122 Milan
Founded in 1921 through the vision of Giulia Allario in Scagliotti, André Maurice began as a small artisanal knitwear workshop in the hills of Monferrato. In post-war Italy, Giulia’s determination turned a time of hardship into an act of courage and entrepreneurship. From that home-based atelier, a legacy was born, one that has been passed down through four generations, evolving into an international brand where heritage and innovation coexist in perfect balance. The connection to its homeland remains a cornerstone of André Maurice’s identity. Monferrato, now recognized by UNESCO as a World Heritage Site, has always been both an inspiration and the guardian of the craftsmanship that made André Maurice knitwear a symbol of Italian excellence.
* Mini Website
Via Filippo Corridoni 37 20122 Milan
Founded in 1921 through the vision of Giulia Allario in Scagliotti, André Maurice began as a small artisanal knitwear workshop in the hills of Monferrato. In post-war Italy, Giulia’s determination turned a time of hardship into an act of courage and entrepreneurship. From that home-based atelier, a legacy was born, one that has been passed down through four generations, evolving into an international brand where heritage and innovation coexist in perfect balance. The connection to its homeland remains a cornerstone of André Maurice’s identity. Monferrato, now recognized by UNESCO as a World Heritage Site, has always been both an inspiration and the guardian of the craftsmanship that made André Maurice knitwear a symbol of Italian excellence.
Women’s RTW
Francesco Russo See on Map
from Tuesday February 02 2027
to Thursday March 11 2027
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Women’s Accessories : Shoes
from Tuesday February 02 2027
to Thursday March 11 2027
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Winwood Showroom
* Mini Website
Viale Luigi Majno 28 (2nd floor) 20129 Milan
Francesco Russo is an Italian luxury footwear brand founded in 2013 by the designer of the same name. Renowned for its architectural, hyper-feminine, and timeless aesthetic, the label prioritizes ultimate craftsmanship over fleeting fashion trends, manufacturing all its collections in Italy and using traditional artisanal techniques and premium materials.
* Mini Website
Viale Luigi Majno 28 (2nd floor) 20129 Milan
Francesco Russo is an Italian luxury footwear brand founded in 2013 by the designer of the same name. Renowned for its architectural, hyper-feminine, and timeless aesthetic, the label prioritizes ultimate craftsmanship over fleeting fashion trends, manufacturing all its collections in Italy and using traditional artisanal techniques and premium materials.
Women’s Accessories : Shoes
Frenken See on Map
from Monday January 25 2027
to Wed. March 03 2027
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from Monday January 25 2027
to Wed. March 03 2027
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Papaveri Showroom
* Mini Website
Via Sigieri 4 20135 Milan
Frenken is an Amsterdam based fashion house which journey started back in 2018 led by Erik Frenken, the Creative Director, aiming to fulfill the gap between classic and avant-garde. Mixing the iconic with cutting edge details, it’s a womenswear brand inspired by traditional menswear tailoring. Frenken pushes the boundaries of creativity, curating the wardrobe as a true masterpiece, making each woman to feel excitement, self-loved and self-empowered.
* Mini Website
Via Sigieri 4 20135 Milan
Frenken is an Amsterdam based fashion house which journey started back in 2018 led by Erik Frenken, the Creative Director, aiming to fulfill the gap between classic and avant-garde. Mixing the iconic with cutting edge details, it’s a womenswear brand inspired by traditional menswear tailoring. Frenken pushes the boundaries of creativity, curating the wardrobe as a true masterpiece, making each woman to feel excitement, self-loved and self-empowered.
Women’s RTW
Furling by Giani See on Map
from Tuesday February 02 2027
to Thursday March 11 2027
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from Tuesday February 02 2027
to Thursday March 11 2027
*
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Winwood Showroom
* Mini Website
Viale Luigi Majno 28 (2nd floor) 20129 Milan
Furling by Giani Firenze is a contemporary brand rooted in generations of Italian expertise in leather and shearling craftsmanship. Building on the Giani family’s long-standing heritage, the brand reinterprets tradition through modern, reversible coats that play with fabrics, structure, and versatility. Furling by Giani embodies innovation, quality, and the enduring elegance of Made in Italy.
* Mini Website
Viale Luigi Majno 28 (2nd floor) 20129 Milan
Furling by Giani Firenze is a contemporary brand rooted in generations of Italian expertise in leather and shearling craftsmanship. Building on the Giani family’s long-standing heritage, the brand reinterprets tradition through modern, reversible coats that play with fabrics, structure, and versatility. Furling by Giani embodies innovation, quality, and the enduring elegance of Made in Italy.
Women’s RTW
Joshua Sanders See on Map
from Thursday February 22 2024
to Tuesday March 12 2024
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from Thursday February 22 2024
to Tuesday March 12 2024
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Spazio 38
* Mini Website
Alzaia Naviglio Grande 38 20144 Milan
Joshua Sanders transforms traditional luxury by fusing high-end Italian craftsmanship with an irreverent, pop-culture-driven energy. Rooted in Milan but inspired by global travel, music, and art, the brand balances street-smart playfulness with refined tailoring.
* Mini Website
Alzaia Naviglio Grande 38 20144 Milan
Joshua Sanders transforms traditional luxury by fusing high-end Italian craftsmanship with an irreverent, pop-culture-driven energy. Rooted in Milan but inspired by global travel, music, and art, the brand balances street-smart playfulness with refined tailoring.
Women’s RTW
Love Stories See on Map
from Monday January 25 2027
to Wed. March 03 2027
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from Monday January 25 2027
to Wed. March 03 2027
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Papaveri Showroom
* Mini Website
Via Sigieri 4 20135 Milan
Rooted in the belief that “life is too short to wear boring lingerie,” Love Stories’ designs fuse playful prints and outspoken colours with a feminine, mix-and-match aesthetic. The brand reimagines lingerie classics with an unexpected and modern outlook: styles to make you happy, to empower you, and to creatively express your mood of the day. Love Stories was founded in Amsterdam, the Netherlands, in 2013 by Dutch interiors stylist Marloes Hoedeman.
* Mini Website
Via Sigieri 4 20135 Milan
Rooted in the belief that “life is too short to wear boring lingerie,” Love Stories’ designs fuse playful prints and outspoken colours with a feminine, mix-and-match aesthetic. The brand reimagines lingerie classics with an unexpected and modern outlook: styles to make you happy, to empower you, and to creatively express your mood of the day. Love Stories was founded in Amsterdam, the Netherlands, in 2013 by Dutch interiors stylist Marloes Hoedeman.
Women’s RTW
Maximilian See on Map
from Saturday January 16 2027
to Tuesday March 16 2027
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from Saturday January 16 2027
to Tuesday March 16 2027
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Guffanti Concept Showroom
* Mini Website
Via Filippo Corridoni 37 20122 Milan
Born in Austria, Maximilian combines high-end heritage materials—such as loden—with impeccable tailoring to create elegant, durable outerwear, where tradition meets a refined aesthetic.
* Mini Website
Via Filippo Corridoni 37 20122 Milan
Born in Austria, Maximilian combines high-end heritage materials—such as loden—with impeccable tailoring to create elegant, durable outerwear, where tradition meets a refined aesthetic.
Women’s RTW
Mes Demoiselles.Paris See on Map
from Monday January 25 2027
to Wed. March 03 2027
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from Monday January 25 2027
to Wed. March 03 2027
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Papaveri Showroom
* Mini Website
Via Sigieri 4 20135 Milan
Creator and stylist, with sweet and mischievous eyes, Anita Radovanovic is the soul of the maison. Through her inspirations, she invites us to travel to new horizons where style and nostalgic charm reappear among embroideries and games of gauze and ethereal fabrics; a Hippy, Romantic and Chic woman.
* Mini Website
Via Sigieri 4 20135 Milan
Creator and stylist, with sweet and mischievous eyes, Anita Radovanovic is the soul of the maison. Through her inspirations, she invites us to travel to new horizons where style and nostalgic charm reappear among embroideries and games of gauze and ethereal fabrics; a Hippy, Romantic and Chic woman.
Women’s RTW
Mother See on Map
from Tuesday February 23 2027
to Friday March 12 2027
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from Tuesday February 23 2027
to Friday March 12 2027
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Brama
* Mini Website
Via Sirtori 22 20129 Milan
Founded in 2010 by Lela Becker and Tim Kaeding, Mother disrupted the market with its vintage-inspired denim rooted in '70s California nostalgia. Today, the global brand offers denim, sportswear, outerwear, and accessories while maintaining a strong commitment to local craftsmanship—producing over 90% of its line directly in Los Angeles using premium imported materials.
* Mini Website
Via Sirtori 22 20129 Milan
Founded in 2010 by Lela Becker and Tim Kaeding, Mother disrupted the market with its vintage-inspired denim rooted in '70s California nostalgia. Today, the global brand offers denim, sportswear, outerwear, and accessories while maintaining a strong commitment to local craftsmanship—producing over 90% of its line directly in Los Angeles using premium imported materials.
MRZ See on Map
from Thursday February 22 2024
to Tuesday March 12 2024
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from Thursday February 22 2024
to Tuesday March 12 2024
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Spazio 38
* Mini Website
Alzaia Naviglio Grande 38 20144 Milan
MRZ is an Italian brand rooted in Maglificio Tomas’ knitwear expertise, blending heritage craftsmanship with a contemporary vision. Sportswear influences meet femininity and tailoring, redefining everyday elegance through experimental shapes, refined details, and distinctive textures. Made in Italy and driven by innovation, MRZ expresses a modern, dynamic approach to knitwear with a strong international outlook.
* Mini Website
Alzaia Naviglio Grande 38 20144 Milan
MRZ is an Italian brand rooted in Maglificio Tomas’ knitwear expertise, blending heritage craftsmanship with a contemporary vision. Sportswear influences meet femininity and tailoring, redefining everyday elegance through experimental shapes, refined details, and distinctive textures. Made in Italy and driven by innovation, MRZ expresses a modern, dynamic approach to knitwear with a strong international outlook.
Women’s RTW
Notshy See on Map
from Saturday January 16 2027
to Tuesday March 16 2027
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from Saturday January 16 2027
to Tuesday March 16 2027
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Guffanti Concept Showroom
* Mini Website
Via Filippo Corridoni 37 20122 Milan
+39 02 76 01 31 08
Notshy, the French brand specializing in knitwear, offers a total-look collection in cashmere and wool, available in 30 shades, a true symbol of elegance and comfort.
* Mini Website
Via Filippo Corridoni 37 20122 Milan
+39 02 76 01 31 08
Notshy, the French brand specializing in knitwear, offers a total-look collection in cashmere and wool, available in 30 shades, a true symbol of elegance and comfort.
Women’s RTW
Paris/64 See on Map
from Monday February 22 2027
to Friday March 12 2027
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from Monday February 22 2027
to Friday March 12 2027
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Daniele Ghiselli Showroom
* Mini Website
Via Sidoli 19 20129 Milan
Founded in 2019, Paris/64 is a high-quality leather handbag and accessories brand that handcrafts its own products in their own atelier in Spain, carefully taking charge of every step of the process with a firm commitment to excellence and responsibility. Embracing a contemporary form of quiet luxury, the brand is defined by timeless design, refined craftsmanship, and an understated yet unmistakable elegance. From the initial idea and sketch to the meticulous selection of the best national suppliers and the artisanal work of assembling, sewing, and finishing, each creation reflects an absolute dedication to detail.
* Mini Website
Via Sidoli 19 20129 Milan
Founded in 2019, Paris/64 is a high-quality leather handbag and accessories brand that handcrafts its own products in their own atelier in Spain, carefully taking charge of every step of the process with a firm commitment to excellence and responsibility. Embracing a contemporary form of quiet luxury, the brand is defined by timeless design, refined craftsmanship, and an understated yet unmistakable elegance. From the initial idea and sketch to the meticulous selection of the best national suppliers and the artisanal work of assembling, sewing, and finishing, each creation reflects an absolute dedication to detail.
Women’s RTW
The Dynamis Studio See on Map
from Monday February 22 2027
to Friday March 12 2027
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from Monday February 22 2027
to Friday March 12 2027
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Daniele Ghiselli Showroom
* Mini Website
Via Sidoli 19 20129 Milan
Exquisite materials, timeless design, and the perfect fit. A collection of elevated outerwear that focuses on clean but distinct design details. The Dynamis Studio believes that quality is the key element of a true investment piece, and we keep this in mind when designing our coats to make sure they remain impeccable for the future seasons to come. The double wool with hand-stitched edges guarantees a lighter feel and warmth at the same time. Our mission is to create strong style staples for modern and conscious women.
* Mini Website
Via Sidoli 19 20129 Milan
Exquisite materials, timeless design, and the perfect fit. A collection of elevated outerwear that focuses on clean but distinct design details. The Dynamis Studio believes that quality is the key element of a true investment piece, and we keep this in mind when designing our coats to make sure they remain impeccable for the future seasons to come. The double wool with hand-stitched edges guarantees a lighter feel and warmth at the same time. Our mission is to create strong style staples for modern and conscious women.
Women’s RTW
Urbancode See on Map
from Monday February 22 2027
to Friday March 12 2027
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from Monday February 22 2027
to Friday March 12 2027
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Daniele Ghiselli Showroom
* Mini Website
Via Sidoli 19 20129 Milan
Urbancode launched with its line of women's accessories in 2008, from its London-based design house. The brand has evolved to include womenswear with an emphasis on faux fur and outerwear. The design team has achieved critical acclaim for its ability to bring together seemingly conflicting styles, prints, moods, and references into a focused vision, to create unique and beautifully crafted womenswear. A contemporary womenswear British design company renowned for its fashion-forward designs, craftsmanship, and quality. With over 30 years of designing and manufacturing experience with high-quality materials, meaning we can ensure the utmost care is lavished into every one of our styles. Urbancode is firmly establishing itself as an affordable premium lifestyle brand, crafted using the highest quality materials we can source, bridging the gap between high-street and high-end.
* Mini Website
Via Sidoli 19 20129 Milan
Urbancode launched with its line of women's accessories in 2008, from its London-based design house. The brand has evolved to include womenswear with an emphasis on faux fur and outerwear. The design team has achieved critical acclaim for its ability to bring together seemingly conflicting styles, prints, moods, and references into a focused vision, to create unique and beautifully crafted womenswear. A contemporary womenswear British design company renowned for its fashion-forward designs, craftsmanship, and quality. With over 30 years of designing and manufacturing experience with high-quality materials, meaning we can ensure the utmost care is lavished into every one of our styles. Urbancode is firmly establishing itself as an affordable premium lifestyle brand, crafted using the highest quality materials we can source, bridging the gap between high-street and high-end.
Women’s RTW
Venerdì Pomeriggio See on Map
from Thursday February 22 2024
to Tuesday March 12 2024
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from Thursday February 22 2024
to Tuesday March 12 2024
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Spazio 38
* Mini Website
Alzaia Naviglio Grande 38 20144 Milan
Venerdì Pomeriggio translates that familiar, dreamy shift from the outside world into home into a distinct creative language. By grounding Vivetta Ponti’s signature poetic sensibility in domestic spaces, domestic memory, and small everyday rituals, the project creates something both intimate and tangible.
* Mini Website
Alzaia Naviglio Grande 38 20144 Milan
Venerdì Pomeriggio translates that familiar, dreamy shift from the outside world into home into a distinct creative language. By grounding Vivetta Ponti’s signature poetic sensibility in domestic spaces, domestic memory, and small everyday rituals, the project creates something both intimate and tangible.
Women’s RTW
Zona20 Milano
* Mini Website See on Map
from Monday February 01 2027
to Monday March 15 2027
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* Mini Website See on Map
from Monday February 01 2027
to Monday March 15 2027
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Zona20 Milano Showroom
Via Morimondo 26 20143 Milan
Founded in 2023 by Zoe and Cherie Wang in Milan, Italy, Zona20 Milano is a fashion house rooted in the Italian tradition of refined craftsmanship. The brand creates sophisticated yet effortless collections where deconstructed tailoring, minimalist purity, and fluid silhouettes coexist in a harmonious dialogue. The name, inspired by the 20 km/h speed limit in certain urban zones in Europe, reflects the House’s commitment to slow fashion: an unwavering dedication to quality, sourcing Made-in-Italy fabrics, and a mindful approach to the supply chain and ethical practices. Zona20 Milano stands at the intersection of timeless elegance and conscious design.
Via Morimondo 26 20143 Milan
Founded in 2023 by Zoe and Cherie Wang in Milan, Italy, Zona20 Milano is a fashion house rooted in the Italian tradition of refined craftsmanship. The brand creates sophisticated yet effortless collections where deconstructed tailoring, minimalist purity, and fluid silhouettes coexist in a harmonious dialogue. The name, inspired by the 20 km/h speed limit in certain urban zones in Europe, reflects the House’s commitment to slow fashion: an unwavering dedication to quality, sourcing Made-in-Italy fabrics, and a mindful approach to the supply chain and ethical practices. Zona20 Milano stands at the intersection of timeless elegance and conscious design.
Women’s RTW





















